Apple may take Woolworths to court over similar logo

By Toon Creffield →
Apple is known for vigorously defending its intellectual property, and while some might claim that it often takes things too far, from Apple's perspective, it often doesn't have much of a choice.

Apple may take Woolworths to court over similar logo

In the most recent example, Apple is taking Woolworths to court over a new logo which they claim is too similar to Apple's logo and might result in customer confusion. Woolworths, not to be confused with the US based retail chain Woolworth, is the largest retail company in Australia and New Zealand, and they recently came out with a new 'W' logo which to a certain extent does resemble Apple's.

 Apple may take Woolworths to court over similar logo | NetworkWorld.com Community


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Toon Creffield

Graphic and Digital Designer from Sheffield England and owner of the Estetica Design Forum.